Professional Market Intelligence
"What's in it for me"
Do you want to learn instruments that will help you increasing the efficiency and effectiveness of your market research? Have you always wanted to know a holistic approach for Market Intelligence? Would you like to know how a pragmatic market model can be developed?
Then we look forward to getting to the bottom of these and more questions around Market Intelligence with you!
- Business analysts, strategy managers and knowledge workers with day-to-day strategic Market Intelligence tasks
- 4 modules of 60-90 minutes each (5 hours on one day)
- Max. 12 participants
- The role of Market Intelligence
- Research methodologies
- Market models
- Empathize with customers
- Discourse and exchange
- Success factors
- Tips and tricks to increase your own productivity
- Practical applications and exercises
- Templates and tools
Ablauf der virtuellen Session
09:00 - 10:00
Market intelligence: definition and purpose
10:30 - 12:00
Research methods (primary and secondary)
13:00 - 14:00
Market modeling fundamentals
14:30 - 16:00
Your Learning Partner: Sascha Tagliaferri
I help corporations and Private Equities organizations enabling strategic decision making through in Market Intelligence.
The increasingly VUCA environment makes it even more challenging to understand market developments and customer needs. The quality and accuracy of such analysis is nonetheless of fundamental importance to ensure the long-term success of a company.
Let’s learn and discuss together how to ensure the efficiency and effectiveness of Market Intelligence in your company!
Nach der live Session erhalten Sie folgende Unterlagen:
- Market model template